01
What an Audit Checks
A useful audit reviews indexability, broken pages, page titles, canonical tags, mobile performance, key content, internal links, sitemap signals, and structured data where relevant. It also looks for mismatches between landing pages and target search intent.
02
How to Prepare
Keep your website URL, main services, preferred locations, and business goals ready. Access to Search Console and analytics may improve diagnosis, but do not share passwords. Grant only appropriate access when a trusted process is agreed.
03
Next Steps
An audit should result in a prioritized list: critical technical barriers first, then improvements to core service pages, then longer-term opportunities. The website administrator can publish an official submission channel on the contact page.